Many sellers and purchasers of distinctive property share an affection for homes that are beautifully constructed and magnificent to behold, but also offer a window into a fascinating past. For those with an affinity for residences with their own built-in legacies, we have an exciting announcement to make. Julia B. Fee Sotheby’s International Realty is proud to reveal our latest branded specialty site, dedicated exclusively to historic property. We have launched a site that will provide an unparalleled experience for users interested in exploring architecturally and historically significant homes in all of the global markets served by our brand, whether pre-Revolutionary War plantations or National Registry landmarks or European castles built centuries ago. Over $1.6 billion in listings were included on the site upon launch, so we are confident that visitors will find a wide spectrum of offerings for their browsing enjoyment.
HistoricpropertySIR.com matches the style and feel of sothebysrealty.com, the main proprietary site of our brand, just like our other recently launched specialty market sites spotlighting farm and ranch, ski, golf and waterfront properties. While allowing users to draw upon advanced search functionality to explore historic listings represented by all of the firms among our worldwide affiliates, as well as to contact the sales professionals representing them, the site showcases geographic region-focused areas to look through and posts updates on notable historic property sales throughout our network. The full gamut of lifestyle types is covered here, and we hope our clients will find the site as an invaluable resource offering vast knowledge and tremendous insight.
To maximize the amount of exposure our sellers of historic homes will receive from our latest branded site, we have also created a series of new marketing materials to coincide with the launch. Direct mail and eMarketing postcards that can be customized will be sent to our current clientele as well as potential buyers, while our online banner ads will bring qualified visitors to the site. We understand that special skills and expertise are required to successfully market and sell these wonderful homes, and we have the worldwide connections and sophisticated marketing tools to match historic properties with the right buyers. We are very proud to have the opportunity to list some of the world’s finest time-honored residences, and we invite you to celebrate them with us at our spectacular new site, historicpropertySIR.com.