Our firm is renowned for the unparalleled reach of its sophisticated marketing, both locally and on a global scale. We provide a level of exposure for the many fine properties we represent that other firms simply can’t match. These include not only single-family homes, condominiums and land offerings throughout Connecticut, Westchester County and the Berkshires, but new development properties as well. Indeed, we have an entire marketing subdivision that specializes in the unique needs of new development clients, and today we are excited to draw your attention to an area of our website that provides an overview of these services. We invite you to click here to explore Blue Horizon, our marketing program that is dedicated exclusively to new development projects.
Clients who work with Blue Horizon experience all of the powerful benefits associated with the Sotheby’s International Realty brand, including our exclusive advertising relationships with respected global media outlets, visibility before clients of Sotheby’s auction house, and exposure through our network of affiliated firms around the world. New development projects are also presented on both our brand and partner company websites. In addition, we leverage the buying strength of one of the nation’s largest commercial real estate development companies through our association with Building and Land Technology (BLT).
The marketing team that handles our new development projects has a reputation for success in achieving maximum exposure. These marketing professionals bring the very highest level of integrity and commitment to every project, offering superior creative design and market positioning as well as financial and business management expertise. We work closely with our clients in every phase of the process of marketing a new development, providing services such as research and analysis, budget development, creative concept development, web positioning, public relations and even site installation including model home furniture and displays. To ensure a project’s success, we use every resource at our disposal to create a comprehensive, integrated marketing initiative and maintain a precision-based, on-budget and on-time schedule.
Dag Hammarskjold once said, “Never look down to test the ground before taking your next step; only he who keeps his eye fixed on the horizon will find the right road.” We welcome you to fix your eye on Blue Horizon, and join the list of clients who have infused their projects with the power and prestige of an extraordinary brand.