Our firm is always conceiving of new ways to showcase the many beautiful properties we have available for sale, and today we are excited to introduce our latest initiative. Eye Candy is a new marketing tool that we are featuring across our social media platforms, including Facebook and Twitter. In this space we will collect a selection of the most photographically stunning properties offered among our current roster of listings and display them in an online photo album for the enjoyment of our visitors. In the markets where our company operates, we have a number of alluring choices for consideration, and we are pleased to take this opportunity to highlight several homes for sale that will appeal to buyers seeking a range of lifestyles at a range of price points.
The current edition of Eye Candy includes 15 spectacular properties now on the market in Connecticut and Westchester County, New York. Among others, viewers will discover Rosewood in Chappaqua, New York, a magnificent country estate designed with amazing craftsmanship and offering every desired amenity. Featuring over 87 acres with a lake, the home is at once grand and intimate, with thoughtfully designed rooms, landscaped gardens, a pool cottage and sport courts. In Wilton, Connecticut, we highlight a newly renovated vintage farmhouse located on a picturesque hilltop. The residence’s exceptional living spaces include a formal living room, gracious dining room, well-equipped kitchen, and huge stone patio with sunset views. Viewers will also find New Fairfield, Connecticut’s Candlewood Lake Compound, a 2003 Victorian-style home that is reminiscent of the classic lake homes of the past. This 8,000+ square-foot residence has received several awards for its impeccable design including the prestigious HOBI Award for “Best New Old Home” in 2004.
Social media initiatives like Eye Candy provide essential avenues for promoting properties for sale in today’s online media environment. In addition to Facebook and Twitter, our brand also has a YouTube channel and an Extraordinary Living blog, sharing information on the market and lifestyle trends while walking visitors through particularly noteworthy homes. Social media platforms also serve as our company’s newsroom, keeping visitors apprised of important company announcements and events. By utilizing the strengths of social media, we grow our brand’s online presence and achieve effective widespread exposure for our properties, while connecting with new audiences of qualified buyers and sellers all over the world.