Real estate success today requires higher levels of business knowledge, strategic expertise, marketing experience and psychological skills more than ever before. I love using my past business experience to creatively solve marketing challenges and achieve success for my clients.
At the end of 2011 I ended nearly 15 years as EVP, Chief Marketing Officer of ASCAP, the world's largest music performing right organization. ASCAP now collects over a billion dollars each year for its 600,000 songwriter, composer and publisher members. When I joined the organization in 1997 to establish a marketing function, ASCAP had 58,000 members and revenues of less than $300 million.
Prior to joining the ASCAP senior management team, I served in senior marketing positions with the Gallo Winery, Avon Products, General Foods and was a world wide advertising account director for Johnson and Johnson and other bluechip accounts. Before beginning my marketing career, I was a Navy fighter pilot with over 300 carrier landings.
I graduated from the University of Wisconsin where I have served two terms on the Dean's Advisory Board for the School of Business and Chair of the Marketing Committee. I have served as Chairman of the Association of National Advertisers New Product Marketing Committee, a Director of the National Advertising Review Board, a director of the Executive Forum and the Fairfield County Juvenile Diabetes Foundation. I currently serve on the Boards of Music Pro Insurance and the Manresa Association
- Favorite Movie Top Gun
- Passion Flying
- Interests Boating, Tennis
My Listings and Sales
Our confidence level with Phil and his team was high from our first meeting to the conclusion of our sale. He was open to our insights into the uniqueness of our particular location and when working toward a listing price. He encouraged us to make use of a stager, which we initially resisted. Once completed, the house looked terrific online and when walked-through. There was one open house right after the house was listed, but we had already received 2 offers within the first 24 hours of the listing, one for above the asking price. It was priced precisely right.Doug B.
Phil Crosland in the News
Norwalk, Conn. – (September 4, 2019) – William Pitt Sotheby’s International Realty announced today that…
‘Easy living’ colonial in Norwalk…
On the Market in the New York Region: Five-Bedroom in Norwalk…
What’s Selling Now: Homes That Sold for Around $600,000 – Connecticut | $530,000…
Phil CroslandLicensed Real Estate SalespersonM
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